The Ink Tree Report
++++++++++++++++++++++++++++++++++++++++
Brought to you by Ink Tree Ltd., your source of help for anything
related to self publishing and
book marketing.
Visit us at
http://www.inktreemarketing.com
+++++++++++++++++++++++++++++++++++++
"Life consists in what a
man is thinking of all day."
-Ralph Waldo Emerson, writer and philosopher (1803-1882)
+++++++++++++++++++++++++++++++++++++
WHAT SHOULD YOU
WRITE ABOUT?
Interestingly, some people think that they can
write about anything. Recently we were asked this question: “I would
like to sell large numbers of books. I can write about anything.
What do you suggest would sell well?”
The answer is: you cannot write about just anything. In order to be
credible you need credentials. It is soon apparent to a reader if
your information is superficial. You must write about something for
which you have great passion or considerable experience and/or
education. You "can fool some of the people some of the time but not
all of the people all of the time".
As an author, your goal is definitely to sell books, but if you want
to sell books you have to write with your reader in mind. After all,
that is the person who will buy your book and the primary question
in that buyer's mind when looking at the book is, "What's in it for
me?"
If the book doesn't offer something life changing or absolutely
fascinating or information that they cannot find in a better format,
the buyer moves on to another book. The buyer is looking for
information, for the solution to a problem or for entertainment. He
or she will buy the book that best answers his or her needs.
Incomplete, inaccurate or insincere writing won’t work. You, as the
author, must be able to prove that your information is valid.
The age old advice of writing about what you know is so true. Follow
that advice and you are on the right track to writing a best seller.
Copyright© Ink Tree Ltd. 2009 All rights
reserved.
++++++++++++++++++++++++++++++++++++++++
Questions from Self Publishers
Q: "What do I have to
prepare to send to the volume sellers? Is it the sales sheet? Is
that what they want or something else? Is this the only thing they
accept or are there alternatives?"
A: For
display market buyers, you should have a sell sheet, a cover
letter, and a discount schedule. For corporate buyers, include a
proposal that sells them on the benefits they will receive by
using your book as a promotional item.
Do you have a publishing question you'd
like to see featured in our newsletter? Send it to us at
info@inktreemarketing.com
with the subject line: "Newsletter Question".
++++++++++++++++++++++++++++++++++++++++
Links and Resources for Self Publishers
We now have a self publishing blog that we update
regularly with insider tips, tricks and info on how to self publish
your book successfully. Check it out!
http://selfpublishingbooksforprofit.blogspot.com/
++++++++++++++++++++++++++++++++++++++++
Self Publishing Articles on Our Website
Check out our FREE Articles page on our site for
articles on all areas of Self Publishing. Featured this month:
Book Club Sales - Increasing the Odds
You can find our article
database here:
http://www.inktreemarketing.com/selfpublishingarticles.htm
++++++++++++++++++++++++++++++++++++++++
Mention My Book!
Don’t forget to submit YOUR book! You'll find instructions at the
end of this section.
==========================
Tails of a Healer: Animals,
Reiki and Shamanism
Rose De Dan, Author
Available at:
www.reikishamanic.com
Eleven years in the making, "Tails of a Healer: Animals, Reiki and
Shamanism" features 45 true and heartwarming stories about animals
and
their role in the evolution of a gifted energy worker and shamanic
healer. Meet the myriad of animals that populate the pages of
"Tails
of a Healer," and follow animal communicator and healer Rose De Dan
as
she relates humorous tales of what happens when worlds collide -
human
vs. animal, ancient traditions vs. modern world - and touching
stories
of life and death. This inspiring collection of tales, featuring
dozens of photographs by the author, is brought together here in
one
place for the first time.
========================
Sorry, You
Can’t Enter Heaven
Randi Altschul and Kathleen Shaputis, Authors
http://www.iuniverse.com
In a world where plastic surgery is growing more
popular, almost as routine as gynecologist appointments for some
women, what if you found yourself at the Pearly Gates and they
wouldn’t let you in. You’re not…well, you. For vanity’s sake, you
changed the original packaging and altered your destiny.
===========================
Texas Hometown
Cookbook
Sheila Simmons & Kent Whitaker, Authors
http://www.GreatAmericanPublishers.com
Texas Hometown Cookbook dishes up a double-helping of
local, tried and true recipes and fun-filled facts about hometowns
all-over the Lone Star state. From frontier campfire cooking, to
spicy Tex-Mex fare, from old-fashioned cowboy cooking, to the German
influence of Central Texas, to southeast Texas' own style of Cajun
and Creole cooking, Texas cooking is diverse... and delicious.
You'll find a taste of it all in Texas Hometown Cookbook.
===========================
***The intention of our Mention My Book section is to give free
exposure to
self published books. Every bit of publicity counts! If
you want to submit your book for mention, please send an email with
the subject line “Mention My Book!” to us at:
info@inktreemarketing.com***
++++++++++++++++++++++++++++++++++++++++
To your
publishing success,
Joni Pypers
VP Marketing
Ink Tree Ltd.
For more information on Ink Tree and our
self publishing
and
book
marketing services for authors and publishers, visit us at:
http://www.inktreemarketing.com
++++++++++++++++++++++++++++++++++++++++
Sign up Here for The Ink Tree Report.
