Generate Thousands of Dollars
in FREE Book Publicity and Promotion ---

Without Spending a Fortune

From: Joni Hamilton
 

Dear Book Publicity Seeker,

I've said it a million times, and I'll say it again: publicity is one of the crucial keys to the success of your book promotion plan. It will literally drive the customers straight to you to buy your book. Why? Because people trust the media, and an endorsement from the media will mean success for you.

How do I know? I'm a book publicist. For years I've personally worked with authors developing publicity campaigns and booking author tours all across North America. I've earned fortunes in free publicity for authors and I'm going to show you how to do exactly what I've done.
 

I'll be honest with you, publicity takes work (which is why book publicists charge a lot of money) but... if you follow the right techniques, get your hands on the right tools and learn the insider tricks of the trade then...

Publicity is the easiest - and cheapest - way to get the word out about your book and to make your book sales soar.

...Advertising firms will tell you that in an average size city, you would need an advertising budget of at least a million dollars to even make people bat an eye.

I don't know about you, but I think a million dollars is a heck of a lot of money for a small business to cough up.

Guess what a TV interview or a feature article earned through your book publicity campaign costs you? NOTHING! Nothing is a heck of a lot cheaper than a million dollars.

Creating an effective book publicity campaign costs you little more than some of your time and a bit of creative thinking. That's it.

So, if you don't have that million dollar budget to pay for an advertising campaign, you must focus on creating a rock-solid publicity campaign. If you don't, how will people find out about your book??



Ok, let's get straight to the point and the reason why you're reading this...

It's great that you've worked to hard to write and publish your book, and even better that your book is sitting on the bookstore shelves, or on your website, all ready and waiting for the customer to buy. You've come so far and worked so hard...

...so why isn't anyone buying it?

Because they don't know about it!

Your book publicity campaign is about nothing more than creating public awareness, driving demand -- and selling books.

You know you have to do publicity (otherwise you wouldn't be here reading this right now, would you?). The problem is that you probably don't know where to start.

Well, your first option is to hire a book publicist. It's true that professional book publicists are worth their weight in gold (if I do say so myself)...

...but you probably know by now that they pretty much COST their weight in gold too ($5,000 - $10,000 monthly retainers are pretty much standard).

Your second option is to learn the essential tricks of the trade and do it yourself for a fraction of the cost. It's really not difficult, when you know what you're doing. If you have the right tools, the right information, and a little one-on-one support from an expert (like me!), you don't need anything else.

So, where do you start?
 

You start with good materials. You've heard people in the publishing industry talk about producing a great news release, a professional media kit, and a comprehensive publicity campaign, but you just don't know EXACTLY what that means. I can tell you exactly what it means.

It's the honest truth that having poor materials actually can mean the difference between your story winding up on the front page... or in the circular file.

If you can't capture the attention of your media contact within seconds, you've lost them. Producers and editors receive literally hundreds of news releases and press kits every day, so what will make them take notice of yours?

I'll show you exactly how to produce the materials that get noticed.
 

Ok, so you have great materials, but who do you send them to? If you think you can just send a news release blindly to the LA Times and wind up with a front page review... think again.

Not only do you need to know exactly WHAT to send do the media, you also need to know exactly HOW to send it, WHO to send it to, and WHAT to do after you've sent it to ensure that you get booked. There is a technique and strategy involved in the publicity game, which is why publicists have jobs!

Now, does this mean that you have to be best friends with the executive producer at Oprah to ever get booked on the show? Not even close, and any publicist that tells you that is flat out lying.

I'll show you all of these techniques and strategies, along with the simple steps to sending the right materials, the right way, to the right people.

After talking to countless authors and publishers who just didn't have the budget to pay the huge retainers we charge as publicists, I realized that I needed to find another way to help authors create good publicity and book promotion campaigns. So that's exactly what I've done, and I've made it all downloadable so you can have access in the next 24 hours.

I have created a complete and easy-to-follow guide that walks you through the steps to a successful book publicity campaign that produces results! Not only are the tools at your disposal... so is the expert. You will have one-on-one personalized support from a professional book publicist -- me!

You are about to learn absolutely everything you need to know about news releases, media kits (press kits) and solid publicity campaigns that work. These truly are the things that make a world of difference in getting your story noticed and getting you the media attention you need to sell more books.

So, without wasting any more time, let's get straight to the tools you need to start selling thousands of copies of your book.
 

Here's what I'm going to give you in your downloadable Beginner's Guide to Publicity Kit:

"The Beginner's Guide to Publicity"

This is the quick and easy guide to creating a book publicity and book promotion campaign that generates thousands of dollars in free publicity.

This eBook contains everything I know about publicity in a nutshell. I've taken every book promotion strategy, technique and tip I think will be important for you and put it all together in an information-packed plan that will get you the results that you need.

If you want to use publicity to sell more books, this is the only tool you need.

Media Kit Guidebook

Do you know the crucial elements that must be included in every media kit? There are specific things that the media look for and expect to see in your media kit. Do you know what they are?

The answers are all here for you. This is the media kit template that will show you how to create your own press kit. It's easy to follow, straightforward format shows you how to create your own media kit quickly, easily, and without spending a fortune.


Now I know what you're going to say...

...it's one thing to throw this guidebook at you and send you off running, but you need to know WHY you're putting this press kit together in the first place.

All of your questions will be answered in the bonus report...

What is a Media Kit and Why Do I Need One?

This report outlines the importance of a media kit as well as descriptions of all the necessary elements you MUST include. The media have certain expectations, and you have to send them what they want to see.

News Release Headline Guide

Your news release is the single most important element that you have to include with every media kit you send, and believe it or not, coming up with the right headline is the hardest part of the whole news release. It's almost the most important part.

If you can't capture and editor or producer with your headline, your news release is as good as garbage.

The headline alone is what may get your story featured, so make sure you get it right. But, if you're just starting... once you write the first draft...

 

Want to be absolutely positive that your news release is good enough? I bet it would help you to have a:

Professional News Release Critique
 

That's exactly what I'm going to give you.

Just fax or email your News Release draft directly to me and I will return my honest comments and suggestions to make it shine and get you the results you need (I'll give you a special clients-only email address when you order).

I normally charge $150 for this service alone, so this is an incredible deal, but I want to make sure you get it right. If your news release isn't effective, your campaign won't be effective. Let's work together to make sure you get the results you need.

30 DAYS of unlimited access to our hotline for consultation to discuss publicity opportunities and strategies for your book (I normally bill $150/hour for book publicity consultation). This is DIRECT, UNLIMITED ACCESS - whenever you need it. Find out how I landed all those big media features and find out exactly how you can do the same with your book. We'll personally help you customize publicity strategies specifically for your book. You will not find this kind of one-on-one help anywhere else.

The Book Publicity Kit is now available as part of our Ultimate Book Marketing Kit

Click Here to Learn More

Yours in Publishing Success,


Joni Hamilton
Ink Tree Ltd.

P.S. Click here to find out what clients say about us.